Rob Streett

With over 25 years of executive leadership, licensing, and franchising expertise in both domestic and international settings, Rob Streett has an impressive background working with renowned companies like Starbucks Coffee, Cold Stone Creamery, Famous Brands, and Scooter’s Coffee. Throughout the past decade, he has served as the President & COO, overseeing all aspects of the business, including development, brand marketing, real estate, construction, legal, operations, and finance. Currently, Rob is dedicated to constructing a robust infrastructure to support his innovative “first to best location” strategy. He consistently strives to enhance the franchise economic model, ensuring the company is well-prepared to substantially accelerate franchise unit growth. Under his guidance, the company is primed for success, and he remains committed to continuous improvement and excellence.

Rob Streett

Ace Rodrigues

Founder and CEO

When asked how he came up with the concept of Pickleball Kingdom, Ace likes to say, “On a windy, dirty court while standing in the sun waiting to play on January 9, 2021, I said out loud, ‘There has to be a better way.’ And then God threw this lightning bolt of a mission into my heart that has lit my brain on fire, and it’s been blazing ever since.”  

And the pickleball world has been better for it. Ace’s past experiences founding companies, scaling growth, and creating support networks, primarily in the financial services and energy efficiency sectors, serves him well in setting the go-forward vision to build Pickleball Kingdom.   

Having developed and coined numerous concepts and phrases that are now industry standards, Ace’s innovative approach continues to craft the path for not only the Kingdom brand, but the greater indoor pickleball industry itself. The creation of “Pickleball Paddle Battle,” a competition reality show is one such example of Ace’s leading-edge thinking.  

Originally from Hawaii, Ace has been married to Tracy for over 30 years and they have 2 children and 2 grandchildren. Ace and Tracy love sports, movies, and eating out. 

What motivates him? “I’m the most blessed man on the planet. So, my drive is to create Kings and Queens of Kingdoms, which are our franchisees, first throughout America, then throughout the world.”